FB news feed, Amazon Drones Vs. Educators
Facebook Inc tied up with nine news publishers to launch “Instant cialisonlinepharmacy-norx.com Articles” that will let them publish articles directly to the social network’s mobile news feed. Instant Articles will let stories load more than 10 times faster than standard mobile web articles and
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will include content from publishers such as the New York Times, BuzzFeed and
National Geographic, Facebook said in a blog post on its website. (http://media.fb.com/2015/05/12/instantarticles/) Delivering packages wherever you want it, through the air, via drone in just 30 minutes is Amazon’s vision. The company just made another step forward. The patent application describes an option called “Bring It To Me,” with this option, using GPS data from the consumer’s mobile device, the drone locates and delivers the item to that location. Once the customer places the order Amazon will deliver what doctor prescribes viagra wherever the customer goes, even on a boat! (http://www.cnbc.com/id/102654076) Instant gratification is the name of the game, ultimate ease and convenience, companies are today tracking the interest, need, past consumer behaviour and providing information and services even before the consumer actually feels the need. They are probably even making the consumer aware about their own needs, prompting a buying decision
and thrilling the customer by providing the service instantly. The learner is one such consumer from the cialis 20 mg price walgreens society, he or she is consuming all the commercial services in the same manner and then they encounter education. Formal learning, with depth and breadth, with standards to achieve, assessments and tests, served by educational institutions and educators struggling to keep pace with the changes in the society. How can educators serve this new learner who believes everything is easy and fast. Learning new concepts is a struggle, you need patience and persistence, everything will not just fall in place, the learner will have to
grapple with the problems, read, research and approach the concept from multiple perspectives. Whereas companies are driven by a direct monetary benefit from each consumer transaction, the educator is definitely not driven by http://buyrealviagraonline-cheap.com/ it. Neither is the educator supported by data in a manner that the marketing guy is, nor does the educator have the technological tools required to do the job. Certainly big data, data analytics and edtech companies are working on many of the above but the solution doesn’t seem to be close. There are too many needs and too many permutations and combinations in terms of cultural differences, learning abilities, assessment systems, curriculum and learning needs. Till the time that educators can be really empowered with tools and technology that enables them to deliver their services with the kind of efficiency demonstrated by an Amazon drone, educators are fighting a battle in which they will come out second best. Till then we might lose a generation of learners and that will be a big loss to the world. Hope edtech companies, educational policy makers, institutions and educators can work with the kind of urgency that drives a Facebook or an Amazon to ensure that the loss is minimized.
